Audra Diers-Lawson

Strategic Stakeholder Engagement

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  • Adapting Crisis Communication Theory to a Global Environment

    As I mentioned in my post the other day, I’m not able to attend the World Communication Association (WCA) conference this year in Bishkek. However, thanks to my friends who

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  • Were BP’s Apologies in the Gulf of Mexico Ethical?

    In the six years that have passed since the tragic explosion of the BP-owned deep water platform in the Gulf of Mexico, much has been written about the spill, the

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  • Reconceptualizing Mass Communication as Engagement: The Influence of Social Media

    This editorial was first published in the Journal of Mass Communication and Journalism and is re-posted under Creative Commons Attribution License. “For the legions of critics who had previously dismissed platforms like

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  • Top 10 lists are for Letterman, not crisis communication

    Enough with “pop” crisis communication already, ok? In the wake of the 2008 financial crash, Hurricane Katrina (US), Japanese tsunami, Haitian earthquake, BP’s spill in the Gulf of Mexico…that is

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The Full Blog: Strategic Stakeholder Engagement

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